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Feature

Making A ‘Sonic’ Flight With Vistara’s ‘Ta Ra Ra Ra’, BrandMusiq’s Rajeev Raja On Brands Embracing Sonic Identity As A Dimension

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Making A ‘Sonic’ Flight With Vistara’s ‘Ta Ra Ra Ra’, BrandMusiq’s Rajeev Raja On Brands Embracing Sonic Identity As A Dimension

January 2, 2025

The Intersection Of Culture, Heritage & Commerce: How Creators Are Becoming Global Ambassadors

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The Intersection Of Culture, Heritage & Commerce: How Creators Are Becoming Global Ambassadors

December 30, 2024

With Mobile-First Strategies Coming To The Fore, India’s E-Commerce FMCG Market To Hit $100B-105 Billion By FY25: Swagata Gupta

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With Mobile-First Strategies Coming To The Fore, India’s E-Commerce FMCG Market To Hit $100-105 Billion By FY25: Saugata Gupta

December 27, 2024

From Coca Cola Painting Santa Red In 1931 To BigBasket Going Beyond Trees & Santa, Brands Push Christmas-vertising In 2024

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From Coca Cola Painting Santa Red In 1931 To BigBasket Going Beyond Trees & Santa, Brands Push Christmas-vertising In 2024

December 26, 2024

Brands Are Realising Underutilised Market Tools’ Potential & Are Turning To Solutions Like WebEngage To Unlock Opportunities: Ankur Gattani

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Brands Are Realising Underutilised Market Tools’ Potential & Are Turning To Solutions Like WebEngage To Unlock Opportunities: Ankur Gattani

December 24, 2024

How Click-To-WhatsApp Ads Are Supercharging Holiday Campaigns

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How Click-To-WhatsApp Ads Are Supercharging Holiday Campaigns

December 23, 2024

We Aim To Scale Beyoung's ARR To Rs 600 Crore By 2027: Shivani Soni

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We Aim To Scale Beyoung’s ARR To Rs 600 Crore By 2027: Shivani Soni

December 19, 2024

Lowe Lintas Wins Creative Mandate For Nutrition Drink Brand Complan

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Lowe Lintas Wins Creative Mandate Of Nutrition Drink Brand Complan

December 18, 2024

CEO & CCO Of India’s First All-Women Agency ‘Ladyfinger’ Tista Sen To Launch Tista Thinks

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CEO & CCO Of India’s First All-Women Agency ‘Ladyfinger’ Tista Sen To Launch Tista Thinks

December 17, 2024

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Latest

Keerthi Kumar Joins SW Network As Business Head

January 3, 2025

BC Web Wise Wins LIC Housing Finance’s Full Service Digital Mandate

January 3, 2025

Rahul Gupta’s Creative Agency By Design Takes A Reverse Drift To Use Its New Old ‘IBD’ Identity

January 3, 2025

Zairus Master Steps Down As Honasa Consumer’s Chief Business Officer

January 3, 2025

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